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Hope you noticed that a new marketing strategy is used to stay alive their brands or products in public. Yes! These strategies are in the form of editions, Version and Volumes. Since last two years, most of the brands and fashion designers have divided their seasonal collection in the form of editions and volumes and introduced their collection in form of parts. Instead of introducing a whole collection in the beginning of the summer or winter season, these editions are very beneficial for them. And now its turn of Origins. Origins ready to wear is one of the leading brand in Pakistan who introduced best Ready to wear Collection. Recently 2nd edition of Origins winter collection 2014-2015 has been introduced. Have a look, and give us your feedback.